Hospitality and Tourism Industry for Vanuatus - myassignmenthelp

Question: Discuss about theHospitality and Tourism Industry for Vanuatus Dreams. Answer: Ethical and governing issues presented in the video: The video highlights the fact that there are no changes made in the condition of Vanuatu. Vanuatu is often used as a tourism market by the PO cruise ships who only aims to make their profit. It is not necessary for a company like the PO cruises to only, increase their monetary freedom but also to help in development of the place that gives them the chance to grow (Coles et al 2013). Experiences in Vanuatu clearly show that the hospitality and tourism industry of Australia fails to perform their corporate social responsibilities. The ethical issues that the video highlights are many and they are difference between expectations and reality, self-regulatory limits, unable to reach out to the poor. The difference between the reality and expectation is because the local communities in Vanuatu were to get large help from the cruise ships but unfortunately, there was nothing done for the sake of the local communities (de Grosbois 2012). There are many other secondary help, that was assured to the people but nothing was fulfilled. The reality that the video depicts is a critical story. They lack a proper sewage system, toilet system, electricity facility and their whole livelihood is a struggling one in spite of the fact that the place they live in is the one that the tourist favours a lot (YouTube 2013). Flavio expresses his problems by highlighting the fact that in spite of the presence of the cruise every year there is lack of fortune. He highlighted that they only earn for a few days when the cruise visits them otherwise they live a tough life. No financial report was published until the year of 2012 (YouTube 2013). The management summed an amount of 800000 dollars in order to improve the condition of Vanuatu and the amount was used in designing toilets and other facilities for the tourists. The video presents the sufferings of the families as well as of the village leader marking their struggle. The video also shows that the tourists do not have faith on the local community peoples and they feel they lack in experience. Ethical practice of PO cruises: P O Australia was forecasted to improve the location and facilities of the local community in Vanuatu as well as their social well-being. A P O cruise every year visits the island with hundreds of tourists (Pocruises.com.au 2017). The P O Cruises of Australia would have invested their money more on training and helping the community members in developing their own businesses, the condition of the place would have been much better. The PO cruises company believes that in case the local people are made financially independent their tourism business will be hampered. Even after 30 years of independence and 10 years of PO Australia cruise services, the local community has experience of any improvement on their lifestyle, which was a prior promise of the company before they started their journey on the island (Allen 2015). In reality, PO did very little for the sake of the people and did almost nothing at all in order to improve the economic condition of the island. The distrust regard ing the capability of the local communitys for handling a huge amount of money keeps the people more under the problems. This assumption of the PO cruises is stated as a wrong one by Mr. Barnabas who has successfully involved many local people in micro business operations. Even if the annual reports on the PO cruises highlights the fact that they are continuously working with the people of Vanuatu in order to encourage sustainable experiences, the video says a different story. The video shows that the local people of Vanuatu are not at all helped by the cruise (Allen 2015). Hence, it is not wrong to say that even if the cruise aimed to help the islanders of Vanuatu, still they did not fulfill their promises and as the result of which the people have no idea where the money for their development went. If the cruise had worked following their corporate responsibility towards the islanders, then they would have helped in the lifestyle improvement of the islanders. The work of the cruis e was an unethical one because they never took any initiative to bring some differences. Who should be responsible for rectifying issues that you have identified? Why The cruise company is responsible for the rectification of the identified issues and they can still contribute significantly towards the improvement of the economic and communal condition of Vanuatu by fulfilling their promises (Ifc.org 2014). They promised to invest money in order to bring development and changes in Vanuatu before starting the tourism business, but they never came up with any initiative that would have been helpful for the community. The company can d this by recruiting and train more people to get involved in the business and do something for the development of the people of Vanuatu (Addinsall et al. 2017). On the other hand, the tourists are to be held responsible and they must alter their perspective towards the islanders, mainly regarding money issues (Desmond 2016). The Vanuatu Government is the one to be held the most responsible one and only they can change the condition by implementing some specific rules related to the business of Tourism Company in the lan d. The Vanuatu government could have followed various strategies to resolve the highlighted issues. They should have kept an eye over the tourism business in the Vanuatu islands. They would have participated during the starting phase of the business, which would have helped them to implement policies related to the improvement of its land more effectively. The government would have also initiated an investigation when the tourism committee was unable to publish any financial report for 5 years (Parker 2013). The local people seemed to have lost their faith in the governing body as said by the freedom fighter in the video of Broken Dreams. The government would have proved their efficiency and participation in the development process of Vanuatu by ensuring jobs in the cruises to the local people. It can be hence marked from the video that, in spite of getting a large amount of money the government intentionally did not provide any kind of help to the people of Vanuatu and that is why they suffered in silence type (Parker 2013). Hence, it can be said that if the government had taken responsible measures to resolve the condition of the island. Discuss how Australian and/or Vanuatus governments could have resolved identified issues. In every country, it is always the duty of the government, to take care of the issues, that arises in the development path but for Vanuatu, the government did nothing for the peoples sake in spite of having a large amount of money allotted for the development. The government might have communicated with the islanders about the existing problems in their lives along with taking steps according to that (Allen 2015). The government might have utilized the allotted money for the changing the lifestyle of the islanders due to which not only the tourist would have a specific toilet but even the Vanuatu people had toilets and proper sewage system. The present sewage system in the video was shown for the tourists but if the government had taken initiative then the islanders too would have a proper sewage system for their daily purpose (Flexner 2013). The Australian and Vanuatu government might have implemented different strategies in order to resolve the problem of the people. The Australian Government might have observed the business of the cruise ships in the Vanuatu islands (Tabani 2017). The Australian Government might also have checked the moral misconducts that occurred after recruiting some government officials in Vanuatu that affected the countrys reputation in the world tourism market. Any government officials or others would not have been able to take any wrong advantages if the policies were in favour of the local islanders and should have been implemented in such a way that the people were helped. The government treated the Vanuatu people like an enemy during the whole span after their independence and it is found from the video that no recorded reports were found regarding the transactions that was done with the money. The government behaved blindly towards the problems of the people of Vanuatu. The people of Vanuatu faced continuous trouble as they had no one who would listen to their problems and guide them to get out of the trouble with necessary things that would provide them a proper livelihood and the people would have been able to live a successful and proper life (Parker 2013). Recommendations: The government needs to take initiatives in order to help the islanders with health care facilities, electricity, and gas and sewage system so that the islanders do not have to continue struggling for their livelihood. The government also requires maintaining a good communication system with the islanders in order to reduce the communication interruption between them. The PO cruise company also must help the Vanuatu people with their due money rather than giving over the whole amount to the government without considering the people or trusting their abilities. The islanders must undertake more initiatives to help themselves and continue starting small businesses so that they can by themselves achieve a good livelihood and give their children a good lifestyle. References: Addinsall, C., Weiler, B., Scherrer, P. and Glencross, K., 2017. Agroecological tourism: bridging conservation, food security and tourism goals to enhance smallholders livelihoods on South Pentecost, Vanuatu.Journal of Sustainable Tourism,25(8), pp.1100-1116. Allen, M. G. (2015). Framing food security in the Pacific Islands: empirical evidence from an island in the Western Pacific.Regional environmental change,15(7), 1341-1353. Aph.gov.au. (2014).Assessment of the Economic Impact of Cruise Ships to Vanuatu Report. [online] Available at: https://aph.gov.au [Accessed 13 Sep. 2017]. Assessment of the Economic Impact of Cruise Ships to Vanuatu. (2014). Ifc.org. Retrieved 07 October 2017, from https://www.ifc.org/wps/wcm/connect/region__ext_content/ifc_external_corporate_site/east+asia+and+the+pacific/resources/assessment+of+the+economic+impact+of+cruise+ships+to+vanuatu Coles, T., Fenclova, E. and Dinan, C., 2013. Tourism and corporate social responsibility: A critical review and research agenda.Tourism Management Perspectives,6, pp.122-141. de Grosbois, D., 2012. Corporate social responsibility reporting by the global hotel industry: Commitment, initiatives and performance.International Journal of Hospitality Management,31(3), pp.896-905. Desmond, J.C., 2016. Afterword: Ambivalence, Ambiguity and the Wicked Problemof Pacific Tourist Studies.Touring Pacific Cultures, p.439. Flexner, J. L. (2013). Mission archaeology in Vanuatu: Preliminary findings, problems, and prospects.Australasian Historical Archaeology,31, 14. PO Cruises Australia. (2017).X741 | Discover Vanuatu. [online] Available at: https://www.pocruises.com.au/cruises/discover-vanuatu/x741 [Accessed 07 October 2017]. Parker, R. (2013).Healing Dreams: Their power and purpose in your spiritual life. SPCK. Tabani, M., 2017. Development, Tourism and Commodification of Cultures in Vanuatu.Tides of Innovation in Oceania: Value, materiality and place, p.225. YouTube. (2013).Vanuatu's Broken Dreams. [online] Available at: https://www.youtube.com/watch?v=eMACsi8j3us [Accessed 07 October 2017].